In 2016, Kanye West’s G.O.O.D. Music is vastly different than it was in the last decade. Around the time ‘Ye was gearing up for Graduation, completing his initial collegiate album trilogy, Getting Out Our Dreams boasted the likes of Common, John Legend, and GLC. Queens, New York MC Consequence was also a main fixture on the imprint, having appeared extensively on West’s first two albums. Q-Tip’s cousin and the late ’90s A Tribe Called Quest affiliate would eventually release Don’t Quit Your Day Job! in early 2007. However, while his peers were dispersed on prominent major label machines, Cons To The was distributed via Sony Red. Nevertheless, the LP charted—and would amazingly be the only album the MC dropped since.
With Kanye, Karriem Riggins, and Younglord on the boards, guests were all in-house. While Kanye would appear on “The Good, The Bad, The Ugly” single, and “Grammy Family” (which had previously been released as a DJ Khaled single), he was originally rapping on video single “Don’t You Forget ‘Em.” The flute sample-driven song was produced by G.O.O.D.’s founder. On the album version, it was just Cons’. Today, as he shops a previously unheard version back to online marketplaces, the veteran MC-turned-Love And Hip-Hop personality shows what could have been on this 2000s homage to The Pharcyde’s “Runnin’.” Heads who enjoy some savvy-spitting Kanye will appreciate this Bathing Ape-era verse than has not fallen out of fashion.